What if the impossible isn’t?

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More and more I see just how profound and accurate William Gibson’s famous quote is:

“The future is already here, it just isn’t very equally distributed.”

However it is also more and more troubling to me as I see one of the biggest barriers we have in going after things like the Snowflake Effect is our lack of awareness of the art of the possible. 

Going after any goal or vision has to be based on the belief that is it possible to achieve and based on my discussions with the many people I have the privilege to interact with around the world I think the lack of such belief is a fundamental reason why there is not more change and pursuit of what I am convinced is the very achievable vision of a world predominated by design for unique , mass personalization and the Snowflake Effect.  Possible in this context includes not only technically possible but also things like accessible, affordable, and most of all awareness of what is already possible.

It is understandable that this is a major challenge when we live in a world of exponential change, yet our ability to be aware and up to date has never been greater so this is a solvable problem I think.  I’ll be pondering this further and especially ways to raise the collective awareness of the art of the possible.  Or to Gibson’s quote, looking at ways to equal the distribution of the future. In the interim I have always found it to be extremely smart and successful to adopt the approach and attitude that pretty much anything is possible and always be asking

What if the impossible isn’t?

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