The notion of “just right” is at the heart of the Snowflake Effect and I often point out that this is quite opposite from perfection or perhaps a more useful new definition of perfection. Perfection as it is commonly understood, is about completeness and flawlessness. The complete absence of any defects, errors, blemishes, or missing pieces. For me I don’t even want such a state as i find the ‘defects’ to be not bugs but features and what gives people, places and things their character.
For example I like fine woodworking, making furniture, sculptures, and the like and it is the unusual grain patterns, knots, cracks and other such ‘defects” which give a piece of wood it’s unique character. In fact I usually go the opposite direction and rather than cut these out i often make them a prominent feature of the piece i’m making. I’ve fouund the same principle, the value o such ‘defects’ to be of similar value and essence of what gives people and places their character, their patina, their “snowflakeness”.
The pursuit of perfection seems to also foster inaction and has us waiting and living for tomorrow rather than in the moment. As Voltaire is often credited with saying “Le mieux est l’ennemi du bien.” which is most often translated to “The perfect is the enemy of the good”.
For all of these reasons The Snowflake Effect is about getting things “just right” at the time and place of need. I’ve often stated this along the lines of:
getting just the right “stuff” (what a wonderfully useful word!)
to just the right person
at just the right time
in just the right place
on just the right medium/device
in just the right way
…………… you get the idea!
Perfection in this context or “just right” is therefore extremely personal, subjective and in the eyes and mind of the individual.
Who else by YOU would know when a song is just right?
A wine is paired perfectly/just right with a cheese?
A piece of content is just right at that moment?
In this way, The Snowflake Effect is all about optimizing the situation, doing the best we can with what we have, living in the moment and continuous improvement. What’s not to like?